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“You have to learn the rules of the game. And then you have to play better than anyone else.”

-Albert Einstein

How To: Successfully Navigate Privacy Policies and Terms of Use

How To: Successfully Navigate Privacy Policies and Terms of Use

If you’re anything like me, reading the words "Privacy Policy" or "Terms of Service" in the title of this article makes you want to shut off your screen, and lock away your computer into a closet for a very long time. It’s not a fun topic for me, nor for most of my...

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6 Reasons You Need A Blog On Your Small Business Website

6 Reasons You Need A Blog On Your Small Business Website

Here’s a classic conversation I’ll have with my clients about 1-2 months after we launched their website. Generally, as a result of their checking out new upgrades on their competitor’s sites: Client: “Hey Solomon, I see [competitor company] has a blog on their...

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Website Accessibility Will Either Make You Or Break You

Website Accessibility Will Either Make You Or Break You

What Is Web Accessibility?   Website Accessibility gives a fair opportunity to everyone, regardless of cognitive or motor skill disabilities, a fair shot at being included in a digital solution. By everyone that means, not excluding that staggering 20% of people...

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4 Marketing Musts During The Coronavirus (COVID-19) Outbreak

4 Marketing Musts During The Coronavirus (COVID-19) Outbreak

It's a scary time for everyone. We are in the midst of a coronavirus (COVID-19) pandemic and the world is expected to continue to function somehow from within the isolation of everyone's homes. Regardless if you are a bakery, a medical clinic, or a law practice, every...

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Why Is Good Hosting So Important For Your Website?

Why Is Good Hosting So Important For Your Website?

What Is Hosting? Often times, business owners will hear the words 'domain' and 'hosting' and wonder what in the world the difference is. Here's small comparison I once heard somewhere to clarify the confusion: A domain, i.e. youwebsite.com, is similar to the address...

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Most Web Designs Have Poor Web Strategy…

Most Web Designs Have Poor Web Strategy…

Most web designers that you will meet have either no or very little expertise in Web Strategy. Unfortunately, there is not enough attention given to it, but strategy is the difference between your website converting and simply looking pretty, albeit attracting no one...

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